Madonna's new fragrance Truth Or Dare Madonna's fragrance is aimed at women aged 25 to 45, with the 35-45 group as primary aim.
Speaking about the fragrance, Madonna told Women's Wear Daily: 'I have always been obsessed by fragrance...
Speaking about the fragrance, Madonna told Women's Wear Daily: 'I have always been obsessed by fragrance...
'For years wanted to create something personal that was an expression of me, but that other people could relate to as well.
'Something classical and timeless and yet modern. My oldest memory of my mother is her perfume. I carry it with me everywhere.
'She always smelled like gardenias and tuberose, an intoxicating mixture [that was] feminine and mysterious.
'I wanted to recreate this scent, but with something fresh and new about it as well.
'Something honest and yet daring - hence the name Truth or Dare.'
According to reports, the pop queen was deeply involved in the process of making her perfume.
She worked with Stephen Nilsen, a perfumer at Swiss fragrance company Givaudan, to create a 'composition of white flowers on an intensive gourmand background'.
The scent is described as both light and dark, opening with notes of gardenia, creamy tuberose and neroli.
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The 53-year-old suffered a bout of temporary amnesia when it came to nurturing her feet, confidently strutting onto the red, or rather black, carpet wearing a see-through chiffon skirt and peep toe heels.
Supporting mum: Madonna's daughter Lourdes was also in attendance at the launch
While at its heart there is jasmine, benzoin and white lily, based on vanilla absolute, caramelized amber and sensual musk.
The fragrance comes in two sizes - as 50 and 75 ml Eau de Parfum - along with body lotion and shower gel.
Perhaps her scent will sell as well as her recent album did.
Surely she can afford a pedicurist! Madonna displays ungroomed nails in peep toe shoes
The haute couture outfit, perfectly coiffed hair and the immaculate make-up... it must be hard for a celebrity to remember everything that goes into a public appearance.
So perhaps Madonna should have a check list next time, as she appears to have forgotten to tick off her pedicure.
Despite her groomed exterior while launching her new fragrance in New York today, the Queen of Pop rocked up with some rather unsightly toe nails.
Scroll down for video.
Read more: http://www.dailymail.co.uk
The haute couture outfit, perfectly coiffed hair and the immaculate make-up... it must be hard for a celebrity to remember everything that goes into a public appearance.
So perhaps Madonna should have a check list next time, as she appears to have forgotten to tick off her pedicure.
Despite her groomed exterior while launching her new fragrance in New York today, the Queen of Pop rocked up with some rather unsightly toe nails.
Scroll down for video.
Read more: http://www.dailymail.co.uk
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